Privacy Policy

Identity and contact

• Name
• Email address
• Phone number
• Country of residence

Travel and booking support

• Sailing preferences such as dates, ports, ship and cabin type
• Booking information you choose to share such as a voyage reference
• Special occasion details if relevant such as birthdays or honeymoons
• Accessibility or dietary information if you choose to share it

Communications

• Messages you send via forms, email, WhatsApp or social channels
• Notes of advice we’ve given so we can support you consistently

Website usage

• IP address and approximate location derived from IP
• Device and browser information
• Pages viewed and actions taken on our site
• Cookie consent status and preferences

Bookings and payments are made directly with Virgin Voyages. We do not store card details.

We collect personal data when you:

• Fill in a website form such as quote requests, booking transfers or Sailor Club sign-ups
• Contact us by email, phone or WhatsApp
• Interact with our emails
• Use our website, subject to your cookie choices

To provide our services

We use your information to respond to enquiries, provide quotes, support booking transfers and help you plan your sailing.
Legal basis: contract or steps taken at your request.

To run and improve the business

We keep records of conversations so you do not have to repeat yourself and we improve our website content and forms.
Legal basis: legitimate interests.

Marketing and updates

If you opt in, we may send marketing emails such as Sailor Club updates. Service messages related to an active enquiry are not marketing.
Legal basis: consent for marketing emails where required and legitimate interests for one-to-one service communications.

Compliance and record keeping

We keep records when required for accounting, tax or compliance.
Legal basis: legal obligation.

• Freshworks (Freshsales CRM) for managing enquiries, notes and communication history
• Mailchimp for opt-in marketing emails and subscriber lists, sometimes linked to the CRM
• Zapier for automation between forms, CRM and email systems
• Google Analytics to understand how visitors use our website, subject to consent
• Google Ads to measure advertising performance and support ad targeting, subject to consent
• Trustpilot if you choose to leave a review or if we display Trustpilot widgets
• Hotjar may be added in future, controlled through cookie consent if enabled

Providers may process data on our instructions under appropriate contractual terms.

We share personal data only when necessary, for example:

• With Virgin Voyages to support enquiries, booking transfers or booking administration you ask us to help with
• With the service providers listed above to operate the website, CRM, email and analytics

Some providers may store or process data outside the UK. Where this happens, we take steps intended to ensure appropriate safeguards are in place.

• Enquiry and quote records are kept for as long as reasonably needed to support you and manage our relationship
• Marketing subscriptions are kept until you unsubscribe or ask to be removed
• Records required for accounting or tax are kept for the required period

When data is no longer needed, we delete it or anonymise it.

You can request:

• Access to your data
• Correction of inaccurate data
• Deletion in certain situations
• Restriction of processing in certain situations
• Objection to processing in certain situations
• Data portability in certain situations
• Withdrawal of consent where processing is based on consent

To exercise your rights, email ahoy@redwavetravel.co.uk.

We use cookies to make the site work, understand usage and support marketing, subject to your consent choices. Cookiebot manages cookie consent on this website.

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We take reasonable technical and organisational measures to protect personal data from loss, misuse and unauthorised access. No website can be guaranteed 100 percent secure but we keep our setup sensible and up to date.

We may update this Privacy Policy to reflect changes to the website, services or legal requirements. The latest version will always be posted on this page.